Category archive: Spa Marketing

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5 Day Spa Marketing Tips

There is no one magic marketing tip that can suddenly get your customer and sales figures shooting up but there are lots of very significant (and affordable!) steps and changes you can make to start building up a loyal and growing customer base. Here are 5 solid tips to push you in the right direction….


Tips for increasing your spa product sales

You may well have started your spa or massage business with a passion for spa treatments, pampering and good customer service, and not really put a great deal of thought into the spa products you use. Despite this, the success of many spas can come down to their products, with product sales making up around…


5 Tips for a More Profitable Spa

Design is key It can be extremely difficult to design the layout for a new spa, especially a spa which is keen to follow the latest spa trends and work to their clients demands. How many treatment rooms should we have? How much space should we devote to specialist services? How much space should be…


The Modern Spa: Getting into innovation

by Kim Loe Gone are the days when the average spa goer would be content with a standard selection of manicures, facials and massages presented to them, anticipating a relaxing afternoon of simple calming and pampering procedures; the modern-day spa client expects so much more for their time and money, and is far more open-minded,…


5 Wise Ways Massage Therapists Can Sell

by Kim Loe . We often come across massage therapists and spa technicians who feel very uncomfortable selling products to their clients, especially during massage therapy and skin care treatment. Many of them feel that it is unprofessional to try to sell further products during any stage of their service, whilst some even find it unethical…